Sprint has dedicated a portion of its retail space in the Flatiron building in NYC to an installation art project meant to demonstrate their commitment to “environmental responsibility balancing technological development with green initiatives.”
The installation has an element of performance art in that artist Gwyneth Leech draws on used (but clean) paper cups and hangs them and encourages onlookers to make their own creations. The performance of sorts takes place from 11-2p Monday to Friday through December 31st. Leech’s creations are available for view on her blog, http://www.gynethleech.com.
Read more about the project on PSFK.com